TMGM Signs Multi-Year Deal with Chelsea, Becomes Club’s APAC Partner

TMGM Signs Multi-Year Deal with Chelsea, Becomes Club’s APAC Partner

TMGM, a
major brokerage brand with a strong presence in the Asia Pacific region (APAC),
has signed a multi-year partnership agreement with Chelsea, a popular English
football club. The partnership marks TMGM’s first engagement with a major
international football club.

We are delighted to announce a new partnership with @ChelseaFC as their official online forex trading partner in Asia Pacific!#TMGM#Chelsea#Regional#Partner#Football#Forex#Tradingpic.twitter.com/KmyREWrkhk

— TMGM (@TMGMgroup) July 24, 2023

Chelsea
announced the deal yesterday (Monday) in a statement on its website, noting
that TMGM has become its Official Regional Online Forex and Trading Partner in
APAC. However, the football club did not disclose the monetary worth of the
deal.

TMGM, an Australia-headquartered
broker, has its business spread across three continents with regulatory
licenses in Mauritius, New Zealand and Vanuatu. The firm provides its clients
with the platforms to trade contracts for difference (CFD) on forex, shares,
cryptocurrencies , futures, indices, metals and energies.

TMGM previously
sponsored various sports events in the region, including the tennis tournament,
the Australian Open, and the Association of Southeast Asian Nations (ASEAN)
Football Federal Mitsubishi Electric Cup. However,
the broker with the new deal wants to bring its trading expertise to Chelsea’s
fan base, noted Nick Yang,
the Chief Commercial Officer of TMGM.

“Together,
we will explore synergies, create shared experiences for our communities and
hopefully make a lasting impact,” Yang added.

In its comment, Chelsea noted that the collaboration will enable both parties
“to create
activations” that will drive brand
awareness and understanding of TMGM as a forex trading
provider. The partnership will also involve delivering exclusive content, events and
experiences for both the brokerage’s clients and the football club’s fans across APAC.

TMGM’s
latest agreement with
Chelsea is one of several deals between brokerages and football clubs that have
been secured this year.
Earlier this month, AUS Global signed a partnership
deal
with Real
Betis, a Spanish football club.

Since the
start of the year, eToro has inked several deals with football clubs in the UK and the Netherlands. Outside football, the
Israel-based social trading and investment services provider also secured
partnerships with the Spanish basketball club, Baskonia, and the English professional
rugby union league, Premiership Rugby.

Brokers in Sports
Sponsorship

Meanwhile,
Finance Magnates reported that the online trading industry has turned its attention from
football to other niche
games. Forex and CFD brokers now sponsor various types
of sports
, including
racing, golf and eSports. They also back regional sports such as rugby and
cricket. However, these deals can cost as much as $50 million, according to estimations by
industry insiders.

Volumes on eToro charts; Nomura’s new eFX head; read today’s news nuggets.

TMGM, a
major brokerage brand with a strong presence in the Asia Pacific region (APAC),
has signed a multi-year partnership agreement with Chelsea, a popular English
football club. The partnership marks TMGM’s first engagement with a major
international football club.

We are delighted to announce a new partnership with @ChelseaFC as their official online forex trading partner in Asia Pacific!#TMGM#Chelsea#Regional#Partner#Football#Forex#Tradingpic.twitter.com/KmyREWrkhk

— TMGM (@TMGMgroup) July 24, 2023

Chelsea
announced the deal yesterday (Monday) in a statement on its website, noting
that TMGM has become its Official Regional Online Forex and Trading Partner in
APAC. However, the football club did not disclose the monetary worth of the
deal.

TMGM, an Australia-headquartered
broker, has its business spread across three continents with regulatory
licenses in Mauritius, New Zealand and Vanuatu. The firm provides its clients
with the platforms to trade contracts for difference (CFD) on forex, shares,
cryptocurrencies , futures, indices, metals and energies.

TMGM previously
sponsored various sports events in the region, including the tennis tournament,
the Australian Open, and the Association of Southeast Asian Nations (ASEAN)
Football Federal Mitsubishi Electric Cup. However,
the broker with the new deal wants to bring its trading expertise to Chelsea’s
fan base, noted Nick Yang,
the Chief Commercial Officer of TMGM.

“Together,
we will explore synergies, create shared experiences for our communities and
hopefully make a lasting impact,” Yang added.

In its comment, Chelsea noted that the collaboration will enable both parties
“to create
activations” that will drive brand
awareness and understanding of TMGM as a forex trading
provider. The partnership will also involve delivering exclusive content, events and
experiences for both the brokerage’s clients and the football club’s fans across APAC.

TMGM’s
latest agreement with
Chelsea is one of several deals between brokerages and football clubs that have
been secured this year.
Earlier this month, AUS Global signed a partnership
deal
with Real
Betis, a Spanish football club.

Since the
start of the year, eToro has inked several deals with football clubs in the UK and the Netherlands. Outside football, the
Israel-based social trading and investment services provider also secured
partnerships with the Spanish basketball club, Baskonia, and the English professional
rugby union league, Premiership Rugby.

Brokers in Sports
Sponsorship

Meanwhile,
Finance Magnates reported that the online trading industry has turned its attention from
football to other niche
games. Forex and CFD brokers now sponsor various types
of sports
, including
racing, golf and eSports. They also back regional sports such as rugby and
cricket. However, these deals can cost as much as $50 million, according to estimations by
industry insiders.

Volumes on eToro charts; Nomura’s new eFX head; read today’s news nuggets.

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